Those points in which automating the processes will facilitate our work and help us obtain better results. 3# How to make an automation plan in inbound marketing? Emails, workflows, reassignment of contacts, content downloads, etc. 4# Automate customer acquisition. From lead generation to sales qualification. Lead Nurturing and predictive Lead Scoring. 5# Actions that can be automated with marketing automation. We all think about sending emails, but many actions of the inbound marketing strategy can be automated. 6 # Marketing automation tools. What software is on the market? 7# Example based on the success story of Cyberclick.
In 2 years we have seen how our web traffic improved by 1075%, from November 2016 to November 2018 by using an automation tool Real Estate Photo Editing like Hubspot. And we have multiplied the capture of leads almost x7 in the same period. Data about the course Format: Video on the Cyberclick YouTube channel (in private only for registered users). Access: Register in the form on this page. At the moment you will receive a link via email with access. Cost: Free. Laia Cardona teaches marketing automation training. Communication & Marketing Strategist at Cyberclick and responsible for the brand's inbound marketing strategy. Marine Hall. Inbound Marketing Strategist at Cyberclick focused on clients. She is an expert in marketing automation, CRO, ecommerce growth and team innovation.
Fill out the form here to register for free >> 2) Global spending on marketing automation technology will reach $25.1 billion in 2023 For reference, in 2017 this expense was 11.4 billion dollars, so we are talking about an annual growth of 14% . Source: Forrester, Marketing Automation Technology Forecast, 2017-23 3) For 64% of marketers, ease of implementation is the most important thing when choosing a marketing automation system Next in importance are technical assistance (mentioned by 42% of respondents) and cross -platform integration (important for 41%). Other relevant factors included industry analyst scores, analytics capabilities, and price/licensing.